Certification of data protection management systems
(As per end of 2021, GoodPriv@cy® will be replaced by GoodPriv@cy®:2018.)


GoodPriv@cy® is a registered quality guarantee mark pursuant to article 21 of the Swiss law of 28 August 1992 on the protection of trademarks and indications of source (MSchG). It is awarded for exemplary data protection practices and the associated high standards of information security. The primary aim of GoodPriv@cy® is to boost public confidence in the holders of the seal of quality, verifying their compliance with data protection laws (and therefore with laws on the protection of a person's personal rights).


An efficient data protection management system is an adequate basis for meeting the required standards in relation to the safe administration of personal data and effective conformity with data privacy law and basic legislation, including appropriate levels of information security. The certificate helps to promote a good image and inspires trust in business partners, consumers, local authorities and public bodies.

Target groups

The GoodPriv@cy® seal of data protection quality can be obtained by all organisations (companies, institutions and public authorities) which process personal data as defined by data protection legislation.


3 years - there is an annual audit to check that standards are being maintained and a recertification audit every 3 years.


The SQS GoodPriv@cy® certificate is internationally recognised.


GoodPriv@cy® can be combined with ISO 9001 (quality management), ISO/IEC 27001 (information security management) and VDSZ (data protection management).

Lead Auditor
Berenike Schmidt
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